About
LATEST NEWS
Nicotine pouches can help ease Mexico’s smoking crisis – new research
Nicotine pouches can help ease Mexico’s smoking crisis – new research
New research bolsters case for nicotine pouches in New Zealand’s smoke-free journey
New research bolsters case for nicotine pouches in New Zealand’s smoke-free journey
Eight nations trying to ‘export their tobacco control failures’ across Europe
Eight nations trying to ‘export their tobacco control failures’ across Europe
Smoke-Free Is Defined As
LESS THAN
5
%
Of Adults Smoking
Smoking rates
have fallen from
15% to 5.3% over
the past 15 years.
17 YEARS AHEAD OF THE EU’S TARGET
ALL THANKS TO THE SWEDISH WAY⚬
ALL THANKS TO THE SWEDISH WAY⚬
ALL THANKS TO THE SWEDISH WAY⚬
THE SWEDISH WAY:
Making alternative products widely available
Lower excise duties to reflect their lower risk.
Providing smokers with a choice of genuine alternatives, alongside education and tobacco control measures.
