News & Articles

COP10: a fresh opportunity to learn from Smoke Free Sweden

This week, COP10 should have taken place in Panama. While the conference has been postponed, the Smoke Free Sweden movement is calling on policymakers to take heed of the Swedish…

Experts recommend seizing the COP 10 delay as a catalyst for tobacco control innovation

Stockholm, 21 November – The Framework Convention on Tobacco Control must use the delays to its Tenth Conference of the Parties (COP10) to consider smoke-free success stories like that of Sweden,…

COP10: What if lives were saved?

This week, COP10 should have taken place. We’re taking the opportunity to look at what COP10 could have achieved if it embraced tobacco harm reduction. Sweden’s journey towards becoming the…

Media: Smoke Free Sweden continues to make headlines

The Smoke Free Sweden campaign is continuing to make waves around the world. On 7 November, several international outlets published a story on Sweden’s smoke-free achievements. The Telegraph (UK), El…

Swedish approach could be a game changer in tobacco harm reduction policies

Stockholm, 9 November – The Swedish approach to tobacco harm reduction could be a game changer for public health. The Institute of Tobacco Studies (ITS) in Sweden is calling for…

From Stockholm to COP10: Experts Allied in Their Quest for a Smoke-Free Society

2 November 2023, Stockholm, Sweden – The Smoke Free Sweden movement has set out policy recommendations for building a smoke-free society ahead of the Framework Convention on Tobacco Control’s Tenth…

More than 2.5 million lives could be saved in four LMICs countries by adopting Sweden’s smoke-free strategy – major new report

LONDON, UK – A major new research study has revealed that adopting Sweden’s tobacco harm reduction (THR) strategies could save 2.6 million lives in four low and middle income countries.…

New Zealand study reveals access to alternative products is more effective than tax hikes when it comes to smoking cessation

Stockholm, 13 October – a new report from New Zealand has found that vaping has helped to accelerate the rate of smoking cessation in the country. According to the report,…

Why an EU-wide nicotine pouch ban could undermine public health

Stockholm, 9 October 2023 – In a baffling move that disregards data-driven public health strategies, the European Union is considering a full-scale ban on nicotine pouches.  Smoke Free Sweden strongly…

[Media] Smoke Free Sweden featured on CNN Brasil

In a news report broadcast on 27 September, CNN Brasil examines the impact e-cigarettes has had in bringing down smoking levels in various countries. The piece highlights the success of…

Sunak must consider the Swedish approach to bringing down UK smoking rates

3 October 2023, Stockholm, Sweden – The UK must follow Sweden’s lead and continue to support alternatives to cigarettes to tackle smoking rates, leading public health advocates have said. UK…

[Media]: Leading French newspaper Les Echos spotlights Smoke Free Sweden

In its issue on 27 September 2023, Les Echos writes that Sweden has experienced a significant reduction in daily smoking rates, far below the European Union average, thanks in part…

Sweden Must Defend Smoke-Free Policies at the World Health Organisation

As the world awaits the upcoming World Health Organisation COP 10 conference, the Swedish government finds itself in a unique position to emphasise the significance of their approach towards achieving…

Health experts condemn backward ban on lifeline for smokers

LEADING international public health experts have expressed serious concern about Kazakhstan’s imminent ban on vapes as a “backward step” that contradicts the unprecedented success of more progressive countries which are…

Media: Expressen (SE) – The reduced snus tax is an unprecedented move

The reduction of the snus tax shows that the government does not see cigarettes and snus as equally dangerous. This is a unique shift. The Public Health Agency of Sweden…

Three million lives could have been saved by adopting Sweden’s smoke free strategy – major new report

WARSAW – THREE million more Europeans would be alive today if other countries had implemented Sweden’s ‘smoke free’ and tobacco harm reduction strategy, a new report being launched today will…

Media: Euronews – Smoke free Sweden: Why are Swedes stubbing out their cigarettes?

The Scandinavian country is a trailblazer when it comes to quitting smoking, but other forms of tobacco consumption are still popular. [Read the full article on Euronews] Sweden is on…

Media: O Globo – Tabagismo: como a Suécia está prestes a se tornar o 1º país da Europa livre do cigarro

A abordagem sueca combina métodos de controle do tabagismo com estratégias de minimização de danos, como os cigarros eletrônicos. [Read the article on O Globe] A Suécia está a caminho…

Sweden’s smoke-free success defies WHO statements on e-cigarettes, say experts

Stockholm, Sunday June 4, 2023 – Advocates for tobacco harm reduction have expressed “deep disappointment and alarm” over comments made about e-cigarettes by the World Health Organization (WHO) director general,…

MEPs to get first-hand look at the Swedish success story as country marks last World No Tobacco Day before becoming Smoke Free

Brussels, May 31 – On World No Tobacco Day, leading global health experts have delivered the landmark report “The Swedish Experience: A roadmap for a Smoke Free society” to key…

Especialistas defendem regulamentação de produtos alternativos ao cigarro no Brasil

Ações de redução de danos implementadas pela Suécia poderiam salvar 3,5 milhões de vidas Especialistas, profissionais da saúde e consumidores de  várias  partes do mundo se reuniram em São  Paulo,…

Get South Africa quitting like Sweden to save smokers’ lives, experts urge Ramaphosa

LEADING international public health experts are urging President Cyril Ramaphosa to adopt the ‘Swedish way’ today (Friday) to secure a smoke-free South Africa and save the lives of millions of…

Press Release – QUIT LIKE SWEDEN TO SAVE MILLIONS OF SMOKERS’ LIVES, EXPERTS URGE SA LAWMAKERS

Johannesburg 1 May 2023 LEADING international public health experts have urged South African lawmakers to follow the pioneering example of ‘Smoke Free Sweden’ to save the lives of millions of…

Press Release – EU TPD Consultation: Will the EU follow the Swedish model?

April 25, 2023 – Stockholm – The authors of a landmark report on reducing the death toll from tobacco are urging the European Commission to adopt the successful strategies of…

Press Release – Free vapes scheme for UK smokers is a lifesaver, says global public health expert

Free vapes scheme for UK smokers is a lifesaver, says global public health expert A leading public health expert has welcomed the UK government’s decision to give free vapes to…

Media: La Razon – El sorprendente triunfo de la iniciativa sin humo en Suecia abre una vía que podría salvarle la vida a millones de personas, según un nuevo e importante informe [ES]

Un grupo de expertos en salud pública animan a los países de todo el mundo a seguir el ejemplo de Suecia. [READ THE ARTICLE ON LA RAZON]   Un grupo…

Media: Sigmagazine – La Svezia diventa smoke free grazie agli strumenti di riduzione del danno [IT]

Il traguardo previsto per il 2023. Fondamentale l’apertura a prodotti a rischio ridotto come snus, sigaretta elettronica e nicotine pouches. [READ ARTICLE ON SIGMAGAZINE] È stato presentato questa mattina, in…

Media: Tobacco Reporter: Sweden Approaching ‘Smoke-Free’ Status

Smoking prevalence is poised to drop below 5 percent in the coming months in Sweden—a level that would make the country “smoke-free,” according to a commonly used definition. [Read article…

Media: Altinget – Följ den svenska modellen för att utrota rökningen [SE]

Sverige är på väg att göra något unikt, som inget annat land i EU är i närheten av. Nämligen att bli helt rökfritt. Att sluta röka som Sverige räddar liv.…

Media: Vaping Post – Sweden’s ‘Smoke-Free’ Status and The Successful Strategies Which Achieved it

In May 2017, Sweden was commended for reaching a smokefree status with its smoking rate dropping to 5%. Fast forward to 2023 and the rate has dropped further. [Read article…

Sweden’s Stunning Smoke Free Success Provides a Road Map That Could Save Lives of Millions – Major New Report

STOCKHOLM– 14 March 2023 (BUSINESS WIRE)–PUBLIC health experts launched a major new report  to mark Sweden approaching the historic milestone of becoming Europe’s first ‘Smoke Free’ country. Sweden is on…